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Pure Flavour

FMCG

The Full Taste of Life

Pure Flavours are high-quality food aromas. They are calorie-free, highly concentrated and have a harmonious taste profile. This has a great advantage: Healthy dishes with little sugar or fat are often perceived as too monotonous. With a few drops of Pure Flavour, the food or drink can easily be refined with intense taste.

The task

The Munich start-up was faced with an outdated brand appearance that still originated from the early days of the company. After rapid growth, the initial design lacked professionalism and was not universally applicable.

The solution

INTO Branding, in close collaboration with the founders of Pure Flavour, created a holistic company appearance with a new logo, which clearly shows the essence of the product. In addition, the design system includes a specially crafted corporate font and a set of additional visual elements. Due to a set of clear design rules, The Pure Flavour team is able to create ads and social media posts in-house with consistently high design quality. Labels for new flavours can now be produced internally with our simple and professional design templates.

More at www.pure-flavours.com

Weitere Informationen über dieses Projekt erhalten Sie von:
Florian Schubert
Managing Partner, Design
Kontakt
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Learn more ...

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